DatriseAI-first ETL

Microsoft Advertising Airtable

AI-first ETL from Microsoft Advertising into Airtable. Governed entities, incremental sync, typed landing tables.

How Datrise loads Microsoft Advertising into Airtable

Datrise syncs Microsoft Advertising's campaigns, ad groups, keywords, spend, and conversion metrics into Airtable as a table per source entity in your base. Flexible or custom fields land in long-text JSON or linked records for nested data, and timestamps such as created, updated, and status changes are typed as date/dateTime fields.

Sync is incremental: Datrise uses upserts records matched on a stable id field, so re-runs update only what changed. Airtable enforces per-base record and API rate limits, so Datrise batches writes and lands a focused field set.

Ideal for operational workflows and light CRM views in Airtable.

Endpoints

Microsoft Advertising: Paid search and audience ads on Microsoft properties.

Airtable: Relational spreadsheet destination for ops and go-to-market teams.

How Microsoft Advertising entities map to Airtable

Microsoft Advertising entityAirtable objectNotes
campaignsbing_ads_campaignsid PK · custom fields → long-text JSON or linked records for nested data
ad groupsbing_ads_ad_groupsid PK · linked to bing_ads_campaigns
keywordsbing_ads_keywordsid PK · linked to bing_ads_campaigns
spendbing_ads_spendid PK · linked to bing_ads_campaigns

FAQ

How does Datrise handle Microsoft Advertising's custom fields in Airtable?

Flexible values are stored as long-text JSON or linked records for nested data, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Airtable types.

How does the Microsoft Advertising to Airtable sync stay up to date?

It runs incrementally — Datrise uses upserts records matched on a stable id field.

Related pipelines

Early access

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