Microsoft Advertising → Looker Studio
AI-first ETL from Microsoft Advertising into Looker Studio. Governed entities, incremental sync, typed landing tables.
How Datrise loads Microsoft Advertising into Looker Studio
Datrise syncs Microsoft Advertising's campaigns, ad groups, keywords, spend, and conversion metrics into Looker Studio as warehouse tables Looker Studio connects to. Flexible or custom fields land in flattened columns for chart fields, and timestamps such as created, updated, and status changes are typed as date dimension columns.
Sync is incremental: Datrise uses incremental refresh of the connected tables, so re-runs update only what changed. Date-partitioned tables to keep extract refresh fast. Looker Studio performs best on pre-aggregated tables, so Datrise lands tidy, report-shaped tables rather than raw API payloads.
Ideal for free, shareable dashboards on Google data sources.
Endpoints
Microsoft Advertising: Paid search and audience ads on Microsoft properties.
Looker Studio: Google self-service dashboards and reporting (formerly Data Studio).
How Microsoft Advertising entities map to Looker Studio
| Microsoft Advertising entity | Looker Studio object | Notes |
|---|---|---|
| campaigns | bing_ads_campaigns | id PK · custom fields → flattened columns for chart fields |
| ad groups | bing_ads_ad_groups | id PK · linked to bing_ads_campaigns |
| keywords | bing_ads_keywords | id PK · linked to bing_ads_campaigns |
| spend | bing_ads_spend | id PK · linked to bing_ads_campaigns |
FAQ
How does Datrise handle Microsoft Advertising's custom fields in Looker Studio?
Flexible values are stored as flattened columns for chart fields, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Looker Studio types.
How does the Microsoft Advertising to Looker Studio sync stay up to date?
It runs incrementally — Datrise uses incremental refresh of the connected tables.
Related pipelines
More destinations for Microsoft Advertising
- Microsoft Advertising → Microsoft Power BI
- Microsoft Advertising → Tableau
- Microsoft Advertising → Apache Superset
- Microsoft Advertising → Metabase
- Microsoft Advertising → Amazon QuickSight
- Microsoft Advertising → Domo
- Microsoft Advertising → Sisense
- Microsoft Advertising → ThoughtSpot
- Microsoft Advertising → Qlik
- Microsoft Advertising → Mode
- Microsoft Advertising → Redash
- Microsoft Advertising → Chartio
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Early access
Connect Microsoft Advertising to Looker Studio the easy way
Skip brittle scripts and manual exports. Join the waitlist to get a guided setup, AI-assisted mapping, and reliable incremental sync for this integration.