Microsoft Advertising → MySQL
AI-first ETL from Microsoft Advertising into MySQL. Governed entities, incremental sync, typed landing tables.
How Datrise loads Microsoft Advertising into MySQL
Datrise syncs Microsoft Advertising's campaigns, ad groups, keywords, spend, and conversion metrics into MySQL as a typed table per source entity. Flexible or custom fields land in JSON columns, and timestamps such as created, updated, and status changes are typed as DATETIME/TIMESTAMP.
Sync is incremental: Datrise uses a watermark on updated-at, applied with INSERT … ON DUPLICATE KEY UPDATE, so re-runs update only what changed. Optional RANGE partitioning by load date. MySQL collation matters for CRM text, so Datrise lands utf8mb4 to preserve emoji and non-Latin characters.
Ideal for operational reporting and app databases already standardized on MySQL.
Endpoints
Microsoft Advertising: Paid search and audience ads on Microsoft properties.
MySQL: Widely used OSS relational engine (InnoDB).
How Microsoft Advertising entities map to MySQL
| Microsoft Advertising entity | MySQL object | Notes |
|---|---|---|
| campaigns | bing_ads_campaigns | id PK · custom fields → JSON columns |
| ad groups | bing_ads_ad_groups | id PK · linked to bing_ads_campaigns |
| keywords | bing_ads_keywords | id PK · linked to bing_ads_campaigns |
| spend | bing_ads_spend | id PK · linked to bing_ads_campaigns |
FAQ
How does Datrise handle Microsoft Advertising's custom fields in MySQL?
Flexible values are stored as JSON columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native MySQL types.
How does the Microsoft Advertising to MySQL sync stay up to date?
It runs incrementally — Datrise uses a watermark on updated-at, applied with INSERT … ON DUPLICATE KEY UPDATE.
Related pipelines
More destinations for Microsoft Advertising
- Microsoft Advertising → Microsoft SQL Server
- Microsoft Advertising → Oracle Database
- Microsoft Advertising → Snowflake
- Microsoft Advertising → Google BigQuery
- Microsoft Advertising → Amazon Redshift
- Microsoft Advertising → Databricks SQL Warehouse
- Microsoft Advertising → ClickHouse
- Microsoft Advertising → DuckDB
- Microsoft Advertising → Amazon Athena
- Microsoft Advertising → Amazon S3 Data Lake
- Microsoft Advertising → Azure Data Lake Storage
- Microsoft Advertising → Azure Synapse
Early access
Connect Microsoft Advertising to MySQL the easy way
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