Microsoft Advertising → DuckDB
AI-first ETL from Microsoft Advertising into DuckDB. Governed entities, incremental sync, typed landing tables.
How Datrise loads Microsoft Advertising into DuckDB
Datrise syncs Microsoft Advertising's campaigns, ad groups, keywords, spend, and conversion metrics into DuckDB as a typed table per source entity in a DuckDB file. Flexible or custom fields land in JSON or STRUCT columns, and timestamps such as created, updated, and status changes are typed as TIMESTAMP WITH TIME ZONE.
Sync is incremental: Datrise uses rewrites changed entities into the local database (or Parquet) on each run, so re-runs update only what changed. Hive-partitioned Parquet by load date when exporting. DuckDB is single-writer and embedded, so Datrise produces a consistent file snapshot rather than concurrent streaming writes.
Ideal for local and notebook analytics without standing up a server.
Endpoints
Microsoft Advertising: Paid search and audience ads on Microsoft properties.
DuckDB: In-process analytics database for fast local OLAP.
How Microsoft Advertising entities map to DuckDB
| Microsoft Advertising entity | DuckDB object | Notes |
|---|---|---|
| campaigns | bing_ads_campaigns | id PK · custom fields → JSON or STRUCT columns |
| ad groups | bing_ads_ad_groups | id PK · linked to bing_ads_campaigns |
| keywords | bing_ads_keywords | id PK · linked to bing_ads_campaigns |
| spend | bing_ads_spend | id PK · linked to bing_ads_campaigns |
FAQ
How does Datrise handle Microsoft Advertising's custom fields in DuckDB?
Flexible values are stored as JSON or STRUCT columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native DuckDB types.
How does the Microsoft Advertising to DuckDB sync stay up to date?
It runs incrementally — Datrise uses rewrites changed entities into the local database (or Parquet) on each run.
Related pipelines
More destinations for Microsoft Advertising
- Microsoft Advertising → Amazon Athena
- Microsoft Advertising → Amazon S3 Data Lake
- Microsoft Advertising → Azure Data Lake Storage
- Microsoft Advertising → Azure Synapse
- Microsoft Advertising → Spreadsheets
- Microsoft Advertising → Airtable
- Microsoft Advertising → CSV Files
- Microsoft Advertising → MongoDB
- Microsoft Advertising → Supabase
- Microsoft Advertising → Neon
- Microsoft Advertising → PlanetScale
- Microsoft Advertising → Amazon DynamoDB
Early access
Connect Microsoft Advertising to DuckDB the easy way
Skip brittle scripts and manual exports. Join the waitlist to get a guided setup, AI-assisted mapping, and reliable incremental sync for this integration.