DatriseAI-first ETL

Taboola to Yellowfin Integration

AI-first ETL from Taboola into Yellowfin. Governed entities, incremental sync, typed landing tables.

How Datrise loads Taboola into Yellowfin

Datrise syncs Taboola's campaigns, campaign items, sites, spend, clicks, and conversions into Yellowfin as warehouse tables Yellowfin builds views on. Flexible or custom fields land in flattened columns, and timestamps such as created, updated, and status changes are typed as date/time dimensions.

Sync is incremental: Datrise uses incremental refresh of the connected tables, so re-runs update only what changed. Date-partitioned facts. Yellowfin views reference columns by name, so Datrise lands stable, well-typed columns to keep reports valid.

Ideal for dashboards with automated data storytelling.

Endpoints

Taboola: Content recommendation and native advertising.

Yellowfin: BI suite with dashboards, automated insights, and data storytelling.

How Taboola entities map to Yellowfin

Taboola entityYellowfin objectNotes
campaignstaboola_campaignsid PK · custom fields → flattened columns
campaign itemstaboola_campaign_itemsid PK · linked to taboola_campaigns
sitestaboola_sitesid PK · linked to taboola_campaigns
spendtaboola_spendid PK · linked to taboola_campaigns

FAQ

How does Datrise handle Taboola's custom fields in Yellowfin?

Flexible values are stored as flattened columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Yellowfin types.

How does the Taboola to Yellowfin sync stay up to date?

It runs incrementally — Datrise uses incremental refresh of the connected tables.

Related pipelines

Early access

Connect Taboola to Yellowfin the easy way

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