DatriseAI-first ETL

Mautic Azure Synapse

AI-first ETL from Mautic into Azure Synapse. Governed entities, incremental sync, typed landing tables.

How Datrise loads Mautic into Azure Synapse

Datrise syncs Mautic's contacts, accounts, deals, activities, and lifecycle events into Azure Synapse as a typed table per source entity. Flexible or custom fields land in NVARCHAR(MAX) JSON columns, and timestamps such as created, updated, and status changes are typed as datetime2.

Sync is incremental: Datrise uses COPY into staging, then a MERGE on stable id, so re-runs update only what changed. Hash distribution on the join id with date partitioning on facts. Synapse dedicated pools reward good hash-distribution choices, so Datrise distributes on entity ids to avoid data-movement-heavy joins.

Ideal for Azure analytics estates feeding Power BI.

Endpoints

Mautic: Open-source CRM for customizable sales and customer workflows.

Azure Synapse: Microsoft analytics workspace with SQL pools.

How Mautic entities map to Azure Synapse

Mautic entityAzure Synapse objectNotes
contactsmautic_contactsid PK · custom fields → NVARCHAR(MAX) JSON columns
accountsmautic_accountsid PK · linked to mautic_contacts
dealsmautic_dealsid PK · linked to mautic_contacts
activitiesmautic_activitiesdatetime2 events

FAQ

How does Datrise handle Mautic's custom fields in Azure Synapse?

Flexible values are stored as NVARCHAR(MAX) JSON columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Azure Synapse types.

How does the Mautic to Azure Synapse sync stay up to date?

It runs incrementally — Datrise uses COPY into staging, then a MERGE on stable id.

Related pipelines

Early access

Connect Mautic to Azure Synapse the easy way

Skip brittle scripts and manual exports. Join the waitlist to get a guided setup, AI-assisted mapping, and reliable incremental sync for this integration.