Urban Airship to Microsoft SQL Server Integration
AI-first ETL from Urban Airship into Microsoft SQL Server. Governed entities, incremental sync, typed landing tables.
How Datrise loads Urban Airship into Microsoft SQL Server
Datrise syncs Urban Airship's push notifications, channels, audiences, message events, segments, and named users into Microsoft SQL Server as a typed table per source entity. Flexible or custom fields land in NVARCHAR(MAX) JSON columns, and timestamps such as created, updated, and status changes are typed as datetime2.
Sync is incremental: Datrise uses a watermark on updated-at, applied with a MERGE statement, so re-runs update only what changed. Optional partitioned tables on a date partition function. SQL Server defaults to a case-insensitive collation, so Datrise preserves original casing in a metadata column to avoid silent key collisions.
Ideal for Microsoft-stack analytics and Power BI Import models.
Endpoints
Urban Airship: Mobile push and cross-channel message orchestration.
Microsoft SQL Server: Microsoft relational DB with enterprise features.
How Urban Airship entities map to Microsoft SQL Server
| Urban Airship entity | Microsoft SQL Server object | Notes |
|---|---|---|
| push notifications | urban_airship_push_notifications | id PK · custom fields → NVARCHAR(MAX) JSON columns |
| channels | urban_airship_channels | id PK · linked to urban_airship_push_notifications |
| audiences | urban_airship_audiences | id PK · linked to urban_airship_push_notifications |
| message events | urban_airship_message_events | datetime2 events |
FAQ
How does Datrise handle Urban Airship's custom fields in Microsoft SQL Server?
Flexible values are stored as NVARCHAR(MAX) JSON columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Microsoft SQL Server types.
How does the Urban Airship to Microsoft SQL Server sync stay up to date?
It runs incrementally — Datrise uses a watermark on updated-at, applied with a MERGE statement.
Related pipelines
More destinations for Urban Airship
- Urban Airship → Oracle Database
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- Urban Airship → Google BigQuery
- Urban Airship → Amazon Redshift
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- Urban Airship → DuckDB
- Urban Airship → Amazon Athena
- Urban Airship → Amazon S3 Data Lake
- Urban Airship → Azure Data Lake Storage
- Urban Airship → Azure Synapse
- Urban Airship → Spreadsheets
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Early access
Connect Urban Airship to Microsoft SQL Server the easy way
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