DatriseAI-first ETL

Snapchat Ads to Snowflake Integration

AI-first ETL from Snapchat Ads into Snowflake. Governed entities, incremental sync, typed landing tables.

How Datrise loads Snapchat Ads into Snowflake

Datrise syncs Snapchat Ads's campaigns, ad squads, ads, creatives, spend, and conversion metrics into Snowflake as a typed table per source entity. Flexible or custom fields land in VARIANT columns, and timestamps such as created, updated, and status changes are typed as TIMESTAMP_TZ.

Sync is incremental: Datrise uses staged loads merged on stable id with MERGE, so credits scale with change volume, not table size, so re-runs update only what changed. Automatic micro-partitioning, with optional clustering keys on high-cardinality ids. Snowflake upper-cases unquoted identifiers, so Datrise standardizes on lower-case quoted names to keep column references stable.

Ideal for central analytics warehouses feeding BI and AI workloads.

Endpoints

Snapchat Ads: Paid campaigns across Snapchat placements.

Snowflake: Cloud data warehouse with separated compute and storage.

How Snapchat Ads entities map to Snowflake

Snapchat Ads entitySnowflake objectNotes
campaignssnapchat_ads_campaignsid PK · custom fields → VARIANT columns
ad squadssnapchat_ads_ad_squadsid PK · linked to snapchat_ads_campaigns
adssnapchat_ads_adsid PK · linked to snapchat_ads_campaigns
creativessnapchat_ads_creativesid PK · linked to snapchat_ads_campaigns

FAQ

How does Datrise handle Snapchat Ads's custom fields in Snowflake?

Flexible values are stored as VARIANT columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Snowflake types.

How does the Snapchat Ads to Snowflake sync stay up to date?

It runs incrementally — Datrise uses staged loads merged on stable id with MERGE, so credits scale with change volume, not table size.

Related pipelines

Early access

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