DatriseAI-first ETL

Salesforce Marketing Cloud to Redash Integration

AI-first ETL from Salesforce Marketing Cloud into Redash. Governed entities, incremental sync, typed landing tables.

How Datrise loads Salesforce Marketing Cloud into Redash

Datrise syncs Salesforce Marketing Cloud's subscribers, data extensions, journeys, sends, email events, and lists into Redash as SQL tables Redash queries and visualizes. Flexible or custom fields land in flattened columns for query results, and timestamps such as created, updated, and status changes are typed as temporal columns.

Sync is incremental: Datrise uses incremental refresh of the connected tables, so re-runs update only what changed. Date-partitioned facts for scheduled queries. Redash caches query results on a schedule, so Datrise keeps tables incrementally fresh so cached dashboards reflect reality.

Ideal for lightweight, query-driven dashboards.

Endpoints

Salesforce Marketing Cloud: Enterprise email, journeys, and cross-channel messaging.

Redash: Open-source SQL client for queries, visualizations, and dashboards.

How Salesforce Marketing Cloud entities map to Redash

Salesforce Marketing Cloud entityRedash objectNotes
subscriberssalesforce_marketing_cloud_subscribersid PK · custom fields → flattened columns for query results
data extensionssalesforce_marketing_cloud_data_extensionsid PK · linked to salesforce_marketing_cloud_subscribers
journeyssalesforce_marketing_cloud_journeysid PK · linked to salesforce_marketing_cloud_subscribers
sendssalesforce_marketing_cloud_sendsid PK · linked to salesforce_marketing_cloud_subscribers

FAQ

How does Datrise handle Salesforce Marketing Cloud's custom fields in Redash?

Flexible values are stored as flattened columns for query results, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Redash types.

How does the Salesforce Marketing Cloud to Redash sync stay up to date?

It runs incrementally — Datrise uses incremental refresh of the connected tables.

Related pipelines

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