DatriseAI-first ETL

Meta Ads Microsoft Power BI

AI-first ETL from Meta Ads into Microsoft Power BI. Governed entities, incremental sync, typed landing tables.

How Datrise loads Meta Ads into Microsoft Power BI

Datrise syncs Meta Ads's campaign spend, impressions, clicks, conversions, and audience segments into Microsoft Power BI as star-schema-friendly tables for an Import or DirectQuery dataset. Flexible or custom fields land in flattened columns (nested fields expanded), and timestamps such as created, updated, and status changes are typed as date/time columns with a date table.

Sync is incremental: Datrise uses incremental-refresh windows aligned to Power BI's RangeStart/RangeEnd, so re-runs update only what changed. Date-partitioned fact tables matching incremental-refresh policies. Power BI measures and relationships live in the .pbix model, so Datrise keeps the underlying tables stable and star-schema-shaped.

Ideal for Microsoft-stack self-serve reporting.

Endpoints

Meta Ads: Facebook and Instagram ad source for spend and engagement.

Microsoft Power BI: Microsoft business intelligence with datasets, reports, and semantic models.

How Meta Ads entities map to Microsoft Power BI

Meta Ads entityMicrosoft Power BI objectNotes
campaign spendmeta_ads_campaign_spendid PK · custom fields → flattened columns (nested fields expanded)
impressionsmeta_ads_impressionsid PK · linked to meta_ads_campaign_spend
clicksmeta_ads_clicksid PK · linked to meta_ads_campaign_spend
conversionsmeta_ads_conversionsid PK · linked to meta_ads_campaign_spend

FAQ

How does Datrise handle Meta Ads's custom fields in Microsoft Power BI?

Flexible values are stored as flattened columns (nested fields expanded), so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Microsoft Power BI types.

How does the Meta Ads to Microsoft Power BI sync stay up to date?

It runs incrementally — Datrise uses incremental-refresh windows aligned to Power BI's RangeStart/RangeEnd.

Related pipelines

Early access

Connect Meta Ads to Microsoft Power BI the easy way

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