DatriseAI-first ETL

Iterable Amazon S3 Data Lake

AI-first ETL from Iterable into Amazon S3 Data Lake. Governed entities, incremental sync, typed landing tables.

How Datrise loads Iterable into Amazon S3 Data Lake

Datrise syncs Iterable's users, campaigns, journeys, message events, and experiments into Amazon S3 Data Lake as columnar Parquet objects partitioned per source entity. Flexible or custom fields land in nested struct/map fields in Parquet, and timestamps such as created, updated, and status changes are typed as ISO-8601 timestamp columns.

Sync is incremental: Datrise uses writes new date partitions and compacts small files on a schedule, so re-runs update only what changed. Hive-style path partitioning (entity/date) for engine-agnostic reads. A lake has no schema enforcement, so Datrise writes a schema manifest alongside the data to keep downstream engines consistent.

Ideal for an open, engine-neutral storage layer for Spark, Athena, Trino, or DuckDB.

Endpoints

Iterable: Cross-channel marketing automation and journeys.

Amazon S3 Data Lake: Object storage landing zone for parquet and snapshots.

How Iterable entities map to Amazon S3 Data Lake

Iterable entityAmazon S3 Data Lake objectNotes
usersiterable_usersid PK · custom fields → nested struct/map fields in Parquet
campaignsiterable_campaignsid PK · linked to iterable_users
journeysiterable_journeysid PK · linked to iterable_users
message eventsiterable_message_eventsISO-8601 timestamp columns events

FAQ

How does Datrise handle Iterable's custom fields in Amazon S3 Data Lake?

Flexible values are stored as nested struct/map fields in Parquet, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Amazon S3 Data Lake types.

How does the Iterable to Amazon S3 Data Lake sync stay up to date?

It runs incrementally — Datrise uses writes new date partitions and compacts small files on a schedule.

Related pipelines

Early access

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