DatriseAI-first ETL

Day.ai Azure Synapse

AI-first ETL from Day.ai into Azure Synapse. Governed entities, incremental sync, typed landing tables.

How Datrise loads Day.ai into Azure Synapse

Datrise syncs Day.ai's contacts, accounts, deals, activities, and lifecycle events into Azure Synapse as a typed table per source entity. Flexible or custom fields land in NVARCHAR(MAX) JSON columns, and timestamps such as created, updated, and status changes are typed as datetime2.

Sync is incremental: Datrise uses COPY into staging, then a MERGE on stable id, so re-runs update only what changed. Hash distribution on the join id with date partitioning on facts. Synapse dedicated pools reward good hash-distribution choices, so Datrise distributes on entity ids to avoid data-movement-heavy joins.

Ideal for Azure analytics estates feeding Power BI.

Endpoints

Day.ai: AI-native CRM for relationship data, enrichment, and workflow automation.

Azure Synapse: Microsoft analytics workspace with SQL pools.

How Day.ai entities map to Azure Synapse

Day.ai entityAzure Synapse objectNotes
contactsday_ai_contactsid PK · custom fields → NVARCHAR(MAX) JSON columns
accountsday_ai_accountsid PK · linked to day_ai_contacts
dealsday_ai_dealsid PK · linked to day_ai_contacts
activitiesday_ai_activitiesdatetime2 events

FAQ

How does Datrise handle Day.ai's custom fields in Azure Synapse?

Flexible values are stored as NVARCHAR(MAX) JSON columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Azure Synapse types.

How does the Day.ai to Azure Synapse sync stay up to date?

It runs incrementally — Datrise uses COPY into staging, then a MERGE on stable id.

Related pipelines

Early access

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