Heap to MicroStrategy Integration
AI-first ETL from Heap into MicroStrategy. Governed entities, incremental sync, typed landing tables.
How Datrise loads Heap into MicroStrategy
Datrise syncs Heap's events, users, sessions, funnels, segments, and user properties into MicroStrategy as warehouse tables for MicroStrategy's schema objects. Flexible or custom fields land in flattened columns, and timestamps such as created, updated, and status changes are typed as date/time dimensions.
Sync is incremental: Datrise uses incremental refresh of the warehouse tables behind attributes and metrics, so re-runs update only what changed. Date-partitioned facts. MicroStrategy maps attributes to columns, so Datrise lands stable keys and names so metrics don't break.
Ideal for large-scale enterprise reporting and governance.
Endpoints
Heap: Autocaptured product analytics and funnels.
MicroStrategy: Enterprise BI with dossiers, governed metrics, and mobility.
How Heap entities map to MicroStrategy
| Heap entity | MicroStrategy object | Notes |
|---|---|---|
| events | heap_events | date/time dimensions events |
| users | heap_users | id PK · linked to heap_events |
| sessions | heap_sessions | id PK · linked to heap_events |
| funnels | heap_funnels | id PK · linked to heap_events |
FAQ
How does Datrise handle Heap's custom fields in MicroStrategy?
Flexible values are stored as flattened columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native MicroStrategy types.
How does the Heap to MicroStrategy sync stay up to date?
It runs incrementally — Datrise uses incremental refresh of the warehouse tables behind attributes and metrics.
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Early access
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