DatriseAI-first ETL

Freshsales Google BigQuery

AI-first ETL from Freshsales into Google BigQuery. Governed entities, incremental sync, typed landing tables.

How Datrise loads Freshsales into Google BigQuery

Datrise syncs Freshsales's leads, contacts, deals, calls, and email activity telemetry into Google BigQuery as a partitioned table per source entity. Flexible or custom fields land in JSON or nested/repeated (STRUCT) columns, and timestamps such as created, updated, and status changes are typed as TIMESTAMP.

Sync is incremental: Datrise uses appends to a staging table, then MERGE on stable id into the partitioned target, so re-runs update only what changed. Partition by ingestion or event date and cluster by entity id to keep scanned bytes low. BigQuery bills by bytes scanned, so Datrise partitions and clusters every table to keep query costs predictable.

Ideal for Google-stack analytics and ML on serverless infrastructure.

Endpoints

Freshsales: CRM by Freshworks with built-in phone and email.

Google BigQuery: Serverless analytics warehouse on GCP.

How Freshsales entities map to Google BigQuery

Freshsales entityGoogle BigQuery objectNotes
leadsfreshsales_leadsid PK · custom fields → JSON or nested/repeated (STRUCT) columns
contactsfreshsales_contactsid PK · linked to freshsales_leads
dealsfreshsales_dealsid PK · linked to freshsales_leads
callsfreshsales_callsid PK · linked to freshsales_leads

FAQ

How does Datrise handle Freshsales's custom fields in Google BigQuery?

Flexible values are stored as JSON or nested/repeated (STRUCT) columns, so new fields don't require a migration; strongly-typed fields — dates, numbers, and references — are promoted to native Google BigQuery types.

How does the Freshsales to Google BigQuery sync stay up to date?

It runs incrementally — Datrise uses appends to a staging table, then MERGE on stable id into the partitioned target.

Related pipelines

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